Online Reviews Going Mobile – In A New Way

By January 6, 2014 November 19th, 2018 Uncategorized

Last year, many review sites launched mobile reviewing capabilities. While many already had apps for smartphones, they had not previously allowed users to leave reviews straight from their mobile devices.

Now, there are even more gadgets cropping up that are allowing users to read reviews (but not leave them..yet) while on the go, two of which we wanted to focus on today.

Many new vehicle models have built-in GPS as a standard feature, particularly in luxury vehicles. One example is Lexus. In one of their newest 2014 models, we noted that there were apps in their app suite that included OpenTable and Yelp, pictured below.

Navigation
Having these review sites readily available within the on-board navigation system is not only huge for review sites who decide to partner with companies who develop these, but more importantly the consumers and business owners. Online reviews are no longer relegated to those with access to a computer or smartphone; if you’re not at your computer and you have your phone with you, but it’s dead, you can now consult your trusty navigation system.

With the recent launch of Google Glass, many innovators have been inspired to launch gadgets of their own. Enter Pebble. Pebble is a small start-up that develops ‘smartwatches’ that can sync to not only your phone and your vehicle (if you have a Mercedes, that is), but your life. They generated over $10 million on Kickstarter in a matter of weeks, and they’re not stopping there.

That being said, they recently launched a new line of their smartwatches called Pebble Steel – available January 26, 2014. These stainless steel beauts are designed to cater to the more stylishly-discerning techie. They include several different apps, including Yelp and Foursquare. Check out mentions of the apps in the video below at 3:50 and 4:40, respectively.

With all these gadgets and apps launching this year (and it’s only January), there’s no limit to how important online reviews will become not only this year, but in the years to come. As always, let us know your thoughts in the comments below!