For this edition of our Review Site Series, we wanted to focus on review sites that allow the ability to add a photo with a review. Many review sites such as Yelp, Citysearch and Foursquare allow users to add photos to their reviews and/or check-ins.
We feel that this is a very nifty feature to have because it allows consumers to get a real feel for the place, rather than just the carefully curated photos posted on the business’s website. They have the opportunity to get an authentic taste for what the place really looks like when it’s filled with people (or partially-filled), not just how it looks like on a good day in perfect lighting. It also allows them to get a more realistic idea of what the food looks like from an average person’s perspective rather than just a professional photographer’s perspective.
An example of a photo pulled from STK’s website on the left with a photo uploaded by a restaurant-goer to Yelp on the right.
An example of a photo pulled from Hyperion’s Public’s website on the left with a photo uploaded by a restaurant-goer to Citysearch on the right.
An example of a photo pulled from Bottega Louie’s website on the left with a photo uploaded by a restaurant-goer to Foursquare on the right.
As evidenced in the last example, sometimes things really are as good as they seem!
What are your thoughts? Do you think this is a helpful feature? Let us know in the comments below!